One of the most direct ways to present your services is through the name of your business. We give you some tips on what to consider when you should name your website.
When we meet a website or a business, one of the first things we interact with is the name. It might just be a few letters or a short word, but the communication has already started. Whenever you want to communicate about your services, values, uniqueness, or quality, you can effectively use your name for communication.
This should also be reflected in the name of your website. With the right domain name, your company will look professional, and you can even access more visitors to your website. Let’s look at some of the reasons why it matters to find a good name.
A professional look
When you are operating on the internet, your domain name will appear very often. Every time someone links to your website, the users will be exposed to your domain name. Every time you send an email, people will be exposed to [email protected].
Therefore, the domain name is a question of public presence and making your website look professional and credible.
For the same reason, it is also a good idea to avoid names that are hard to spell. Imagine being on the phone with a customer, where you have to share your email address. Then you don’t want to spell out everything over the phone.
Get visitors through your domain name
With the name of your website, you have a great opportunity to add keywords about your services. Those keywords can be worth a lot of money when it comes to search engines. One of the core principles of SEO work is to place the right keywords on your website that your users will also search for. The top spot to place these keywords is at the top of everything: at your domain name.
The name for your website or company doesn’t need to be a funny pun or a catchy word. It can also be a direct, concrete description of your service. If you are writing tutorials for card games, you can use a name like Card Game Tutorials. In this way, your website will show up quite early in the search results, when people are looking for tutorials for board games.
How to find the name
It is not always easy to find the perfect name for your website or business. For many businesses, it can be a help to use a Business Name Generator for a great name. The service is smart way to obtain inspiration, because it suggests name options based on keywords related to your business and the service your business provides. All you must do is to enter several keywords you believe matches your business and its values, and then the generator starts generating name suggestions for you to choose from. The more precise keywords you use, the better your suggestions will be. And don’t worry – the business name generator service is making sure that the suggestions aren’t already occupied. So, you can easily transfer it to an available domain name.
